Acquisition Executive (Parimatch)

Reports To: Acquisition Manager - Parimatch
Department: Marketing
Location: Gibraltar
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Key Responsibilities / Duties:

  • Supporting Acquisition manager with day-to-day execution and planning of acquisition marketing activity.
  • Proactive daily supervision and reporting on performance marketing and organic channels.
  • Working closely with Digital Marketing team on assisted execution of our Display, SEO, and PPC channel activity.
  • Working closely with Digital Marketing team to align on all campaign’s delivery.
  • Reporting on daily, weekly, monthly activities of the sports and casino acquisition department activity.
  • Perform the day-to-day ad placement, and scheduling of the event-specific campaigns.
  • Reporting of end-to-end campaign data and providing strategic recommendations.
  • Assisted planning of acquisition activities across Sports and Casino products.
  • Documenting and communicating with the digital marketing team and wider business the efficacy of campaigns/tests
  • Brief Display assets to the Creative Department and ensure its delivery to meet the deadline.
  • Ensure that every single campaign/communication is compliant and have passed all the compliant processes before it gets live.
  • Manage and be accountable for billing reconciliation, invoicing, and reporting.
  • Working closely with internal support team Digital Marketing team to align on all campaign’s delivery.

Person Specification, Skills, Experience & Qualifications:

  • Experience in PPC, Paid Social, and Display (preferably across the agency as well as on the client/business side).
  • Experience in using Google Ads and Facebook Ads is a plus.
  • Experience using Apple Search Ads, Bing Ads, Programmatic is a plus
  • Strong Excel skills (data analysis, pivot tables, bulk editing)
  • Ensuring internal compliance practices are adhered to with regards to campaign structure, setup, and optimisation
  • Excellent verbal and written communication skills
  • Ability to work independently as well as in a team
  • Experience in the gambling industry will be a plus.
  • Knowledge of and interest in sports is advantageous
  • A team player who feels comfortable working with autonomy in a small team as well as fitting into a large-scale organisation.

BetVictor is an equal opportunity employer.

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    BetVictor is an equal opportunity employer.