Affiliate Executive

Reports To: Affiliate Manager
Department: Emerging Markets
Location: Gibraltar
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Key Responsibilities / Duties:

  • Manage the day-to-day servicing of affiliate partners.
  • Align Affiliate campaigns and affiliate promotional strategies to the overall marketing strategy and our campaign/sporting calendar.
  • Optimise and maximise the assets available within each affiliate partner – including identifying new opportunities.
  • Work closely with the affiliate manager to ensure the needs of top tier affiliate partners are being met and identify partners who have potential to be of higher value.
  • Work closely with the affiliate manager to ensure low value partners/deals are being identified, monitored, and amended or closed where necessary.
  • Monitor, suspend or close any underperforming or suspicious affiliate accounts.
  • Create welcome offers for all focus countries including optimisation.
  • Communicate and collaborate with Retention and Engagement to continuously improve overall performance.
  • Assist the affiliate manager by conducting creative A/B testing.
  • Identifying and finding new affiliates.
  • Building and developing strong relationships with all affiliates.

Key Relationships

  • Central marketing and tools teams.
  • CRM and engagement teams.
  • Conversion.
  • External partners (agencies, marketing partner, affiliates, traffic).
  • Analytics team.
  • Technical teams.
  • Product teams.
  • Operations team – customer service and payments operations.
  • Fraud team.
  • Compliance team.

Person Specification, Skills, Experience & Qualifications:

  • Previous hands-on experience in acquisition channels (preferably across agency as well as on the client/business side).
  • Degree in marketing business, communication or related discipline, would be an advantage.
  • Experience in the gambling industry will be a plus.
  • Understanding of the registration to conversion acquisition model.
  • Fluent in English – both written and spoken, excellent grammar required.
  • Ability to work independently as well as in a team.
  • A strong communicator, with good interpersonal skills.

BetVictor is an equal opportunity employer.

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    BetVictor is an equal opportunity employer.