Engagement Executive (talkSPORT BET)

Reports To: Head of Engagement
Department: Marketing
Location: Gibraltar
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Key Responsibilities / Duties:

Content

  • An integral part of launching talkSPORT BET’s social channels with Twitter, Instagram and Facebook all being crucial platforms. Your ideas will have direct influence on how we sound and what we look like
  • Responsible for daily posting on all talkSPORT Bet social media channels, ensuring the content is interesting, relevant and compliant.
  • Engaging customers and driving business KPIs from social media – as a new sportsbook, increasing awareness and driving people to site will be critical
  • Working with selected brand ambassadors and talent to create content, activating key sponsorships
  • Coming up with ideas on what bespoke content to create specifically for talkSPORT BET’s social media channels
  • Working closely with the display team to ensure customers coming from social channels are served with relevant and value content
  • Working very closely with the brand and creative team to ensure creative is delivered promptly and on brand

 

Social

  • Brainstorm campaigns
  • Create social media posts
  • Planning campaigns around key sporting events
  • Using our platforms to acquire new customers as well as engage current ones
  • Use analytics tools to gauge the success of campaigns
  • Update posts to include relevant keywords for search engine optimisation

Person Specification, Skills, Experience & Qualifications:

  • We welcome applications from all backgrounds, it’s not a requirement to have worked in gaming before
  • A passion for sports and betting would be highly advantageous
  • An understanding of how to use social media platforms such as Twitter, Facebook, Instagram and Youtube
  • Comfortable in communicating with customers across multiple channels quickly and to a high standard
  • Able to plan and understand campaign effectiveness, whilst delivering in talkSPORT BET’s tone of voice
  • Experience in app/website management
  • A well-organised individual, able to plan, prioritise, and deliver campaigns to deadlines and achieve required results

BetVictor is an equal opportunity employer.

Apply for this position


    BetVictor is an equal opportunity employer.