Retention & Engagement Executive (Parimatch)

Reports To: Engagement Manager (Parimatch)
Department: B2B
Location: Gibraltar
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Key Responsibilities / Duties:

  • Responsible for the first impressions of Parimatch to the UK market across all platforms, using proprietary software to prioritise relevant and upcoming content.
  • Daily display management of apps, desktop & mobile site.
  • Work closely within a regional framework to source, build and promote products to increase Customer engagement.
  • Execution of customer communications using our internal send tool.
  • Execute retention and engagement strategies through compilation and execution of detailed content plans.
  • Deliver releases and features direct from product teams to customer’s fingertips, help to shape the product roadmap through continuous feedback, learning, and ability to interpret customer’s requirements.
  • Be the voice of Parimatch across all Company channels. Build brand awareness at scale by developing a community of loyal fans and influencers through creating a calendar of engaging and relevant content.
  • Promote latest products, markets and innovations and build competitions to keep our fan-base engaged with our brand.

Person Specification, Skills, Experience & Qualifications:

  • Some experience working within an Online Gaming environment.
  • Passionate about our industry, Parimatch, and delivering strong experiences to our customers.
  • Service driven with track record of communicating with customers across multiple channels quickly and to high standard.
  • Strong understanding of retention and social media platforms, able to plan and understand campaign effectiveness, as well as delivering the desired brand tonality across all channels.
  • Experience of app/website management. Capable of catering for audience, and leveraging events and offers to engage best with customers.
  • Able to develop cross-functional relationships effectively and quickly.
  • A well organised individual, able to plan, prioritise, and deliver campaigns to deadlines and achieve required results.

BetVictor is an equal opportunity employer

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    BetVictor is an equal opportunity employer.